Arresting the senses.

COPS serve drip coffee and mini doughnuts – because too many options are a prison. Located in the heart of Toronto, we created a tongue & cheek identity to set COPS apart from competitors and reject all but the 'pink' of North American doughnut tradition. We took cues from the hypnotic shapes, colours and flavours of these mini doughnuts, embracing mouth-watering moments of celebration.

COPS_Brand Identity
COPS_Brand Identity2-min
COPS_Portfolio_Pink Doughnut_Crop-min
COPS_Brand Identity_3.2
COPS_Brand Identity5-min
COPS_Brand Identity6-min
COPS_Portfolio_Brand Guidelines
COPS_Brand Identity_7
COPS_Brand Identity_7.2
COPS_Brand Identity_8
COPS_Brand Identity_9
COPS_Brand Identity9-min
COPS_Brand Identity_11
COPS_Brand Identity_11.2
COPS_Brand Identity_12
COPS_Brand Identity_13
COPS_Brand Identity_15


Relevant work

Takeaway Packaging_Brand Identity12
Dandy Restaurant_Brand Identity-Door Signage-min

© Common Studios

© Common Studios
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Greenwich, Sydney 2065